Corporations corresponding to 60 Decibels, which give advertising providers to microfinance establishments (MFIs) within the type of analysis, are in a difficult place as they search to defend loans made with the goal of poverty discount in growing nations.
On the one hand, the “analysis,” which consists of brief phone surveys carried out with clients chosen by the MFIs themselves, has to serve the pursuits of the microfinance business which pays for it. On the identical time, the output additionally has to retain some sort of credibility. The balancing act includes a strategic retreat from positions which are judged too tough to defend.
60 Decibels, which describes itself as a “social influence measurement firm,” has determined that the explosion of lending in Cambodia’s microfinance business falls into the indefensible class. That is clear within the firm’s Microfinance Index 2024, revealed in November.
In full: https://thediplomat.com/2024/11/microfinance-mouthpiece-60-decibels-drops-case-for-defense-of-cambodia/